Promotional Merchandise Industry
Unique end-to-end eCommerce solution for Corporate Stores
Background
With financial constraints being placed on all Marketing departments, the Promotional Merchandise industry is very competitive and Corporate clients are looking for more from their distributor partner.

Clients are looking for distributors to provide services that make their Marketing campaigns run more efficiently than simply fulfilling their pens and pads for an upcoming conference. We understand that being in the Promotional Merchandise industry provides you with a fantastic opportunity. It should be remembered that promotional merchandise can cost considerably less per impression compared to other forms of marketing such as advertising and also has the potential to be kept for years.

There are strong arguments that can used to encourage your client to spend more money or at least not reduce their budget for promotional merchandise. Marketing departments want to increase the efficiency of purchasing and ordering merchandise. With many distributors hesitant to offer a solution, you may be able to benefit from offering a Corporate Program/Scheme Store.
Are any of these statements applicable to your business?
We have a customer interested in a Corporate Scheme Store but unsure how it works and the costs involved.
or
We are currently fulfilling Corporate Scheme Store orders ourselves but this is taking up too much time and effort.
or
We’ve outgrown our current Corporate Scheme Store platform and need another option, one which will grow with us and has the flexibility our clients demand.
Platform features
Corporate
Sign Up
Restrict access by IP, login, sign up or request. Full employee or buyer lists can be uploaded via CSV file.
Product
Advertising
Offer adhoc products using bespoke price breaks or set pricing for stocked items.
Payment
Options
Allow your Corporate client the ability to pay by Purchase Order, Cost Code or card transaction. Currently integrated with PayPal, SagePay, Realex, WorldPay and Stripe with more payment gateways coming in the near future.
Marketing and Discount Managers
Allowing you to promote new products to the range and potentially offer discounts on slower-moving lines.
Bundle
Offers
Products can be promoted in a “buy one, get one free” principle, encouraging the buyer to purchase packs or kits for their events.
Order Value
Restriction
Add a minimum spend to the shopping basket to maximise sales and efficiency.
Stock
Management
Add minimum and maximum number of pieces that can be purchased per product. Also, set low quantity alerts for stocked products.
Real-time
Tracking
Manage the final mile of the customer’s purchasing experience by using email confirmations which advise purchasers when their order has been sent and provides tracking information.
Warehouse
Integrations
Integrate with our network of Fulfilment Centre partners or your own contacts to minimise manual processes.
Simple Back-End
Management
Amend both the look & feel of the site and products simply and within minutes. You have complete control of the store.
We are a trade-only organisation and member of industry body, BPMA (British Promotional Merchandise Association). We have over 10 years experience developing global programs for some of the world’s best known brands and work in partnership with distributors to fulfil the needs of the Corporate client with a platform that is PCI compliant.

Our service is modular meaning that you can take the full end-to-end service or you may wish to use your own Fulfilment Centre with our online offering. We simply integrate the two to make the process as efficient as possible.We work with you and your staff to understand the needs of your client, their operational and online working requirements. We ensure that your online solution can adapt to your client’s demands as their needs change or develop. Our ongoing maintenance and support services keep online stores available throughout the journey of your Corporate customer.

Our webshops are highly responsive and are mobile and tablet optimised for Corporate buyers to access on the move.


All our online stores are designed to replicate the look and feel of your client’s brand. From a templated option, right through to a fully bespoke design. We make the webshops as user-friendly as possible so the merchandise can be ordered quickly and simply but for the buyer to have the online experience they associate with the retail world.

Our shops can seamlessly integrate with your CRM system to make the transfer of data more efficient and also integrate your client’s e-procurement system to provide a portal that works in conjunction with your client’s back-end system.

Like with eCommerce, we understand that Promotional Merchandise is a simple concept to the uninitiated. However, traditional warehouses and logistics solutions do not necessarily cater for your requirements. With our experience, we have established a network of partner logistic centres in the UK who focus on extremely high picking accuracy with specialist fulfilment operations, packing and delivery solutions that are integrated with modern delivery management systems. This network of Fulfilment Centres allows us to have the economies of scale to handle large volumes of small size orders.

Our network will serve your UK requirements. However, offering a global solution to your Corporate clients can be catered for by locations in Europe, Middle East, Asia and United States.

Our experience also gives us an extensive understanding of the details and specifics of seemingly simple products such as pens. Choosing our high-level product inspection procedures will give you peace of mind that your client’s merchandise will arrive in the condition you expect.
the corporate program
Despite us being an outsourced operational service, our real-time inventory management system and up-to-the minute usage data allow you to keep as much control over the program as you deem necessary with high-level management reporting available at your finger-tips.

The benefit of the Corporate Scheme is for you to build a relationship with your client that is mutually beneficial rather than them simply buying based on cost. Your complete solution to your Corporate client must have the ability to develop and scale in order for them to commit to you as a supplier through contracts and formal agreements.
Cutting Edge Functionality

To accommodate the needs of your clients further, we have developed an online portal, Group Orders. This allows your clients to buy more effectively by connecting buyers to bulk buy product, which in turn consolidates volume and makes unit prices as low as possible.

Exciting Products

thefullworks also works as a merchandising solution that connects manufacturers to merchandise distributors by promoting products from suppliers that are not based in the UK. We feel these product lines fill a gap in the current market in terms of their creativity and their use for your customer’s requirements. We have exclusive agreements in place on these ranges and believe your customer will be delighted with the exceptionally high perceived value of the products.

Arrange your FREE 1-hour consultation
Understand your specific requirements
Identify the right online solution for you
Build a fulfilment strategy based on your needs
Evaluate current related eCommerce costs